Buffalo Wild Wings was Sucked into a Downward Spiral as Millennials Ditched the Chain — but the new CEO has a Plan for a Comeback
- Arby's parent company Roark Capital Group completed its $2.9 billion acquisition of struggling Buffalo Wild Wings on Monday.
- Paul Brown, who led Arby's turnaround, will be CEO of the newly formed operating company that will oversee both Buffalo Wild Wings and Arby's.
- Brown told Business Insider that the major changes on Buffalo Wild Wings' horizon include new menu and marketing strategies.
- The biggest problem Brown says he has to solve: Buffalo Wild Wings lost what made it unique...